Hello! I'm María Fernanda

Marketing
Student
And
Creative
Strategist

Passionate about branding, content strategy, consumer behavior, and storytelling.

María Fernanda Falquez Portrait

About me

I am a marketing student at IE University with a passion for branding, storytelling, content creation, and consumer behavior. I enjoy combining creativity and analytical thinking to develop meaningful experiences that connect brands with people.

Based In

Madrid, Spain

Available for global opportunities & remote consultations.

Areas of Exploration

Click a tag to discover matching case studies.

Education

IE University Master in Creative Direction, Content and Branding Madrid, Spain
EAFIT University BBA (Bachelor of Business Administration) Colombia
EAFIT University Marketing Specialized Program Colombia

Featured Projects

A selection of creative strategy and marketing projects focused on branding, storytelling, and reimagining human connections through design.

Filter Strategy focus:
Flabelus Photographic Campaign Still
BRANDING / CONTENT STRATEGY

Flabelus - Photographic Still Campaign

Developed a conceptual still-life campaign for Flabelus that communicated the brand’s identity without directly showing the product. Through visual storytelling, color, and composition, the campaign highlighted the brand’s aesthetic and values while creating curiosity around the shoes.

EXPERIENTIAL / 3D DESIGN

Nagami × The Little Prince - Pediatric Chemotherapy Room Redesign

Collaborated on the redesign of a pediatric chemotherapy room in partnership with Nagami, a 3D-printing design company. Inspired by The Little Prince, the project transformed the clinical environment into an imaginative and comforting space aimed at improving children's emotional well-being during treatment.

Nagami Little Prince pediatric chemo pod rendering
Fyre Festival Tinder Collaboration Poster Rebrand
STRATEGIC PARTNERSHIP / REBRANDING

Fyre Festival Rebrand × Tinder Collaboration

Worked on a strategic rebrand of Fyre Festival through a proposed partnership with Tinder. The project focused on repositioning the festival around authentic social connections, rebuilding trust, and creating a more engaging and community-driven brand experience.

Location Saint-Tropez, FR
Date Aug 2026

Have a project in mind?

Let's discuss how we can blend creativity and strategy to create impactful brand stories.

Let's Connect

Let's
Connect!

I am a marketing student at IE University with a passion for branding, storytelling, content creation, and consumer behavior. Feel free to reach out for collaborations, projects, or networking opportunities. I'm always open to discussing creative strategy, branding, and new media narratives.

Conceptual blueprint artwork representing strategic folding architecture
Phone

+34 607502909

Location

Madrid, Spain

Currently based in Madrid